Piper-Heidsieck Advertorial
This advertorial appeared in Food & Wine magazine, offering a culinary pairing for each expression of Piper-Heidsieck champagne. For an advertorial, the Art Director strays from the established branding — in direct contradiction to an advertisement — though does integrate some of its elements (color or typography, etc.)...the objective being a sense of 'third-partiness', as if the piece is simply another article within the publication.
SellPage™ Marketing-on-Demand System
SellPage™ is Page2’s own marketing-on-demand service. It allows a company’s user base to quickly + easily prepare cross-media communications with marketing-controlled customization, agency quality + on-demand production. Users simply login, select a template, then click through a few basic menus to produce an order. The result is a more targeted, longer-lasting marketing tool that bypasses several cost + risk factors associated with mass-printing. < visit SellPage™ website >